Australian Institute of Management Education and Training
  • Awarded by
    Australian Institute of Management Education and Training (RTO 0049)
  • Qualification
    Short Course
  • Study Mode
    On Campus
  • Course Cost
  • Duration
    2 Days
  • Payment Option
    Payment planUpfront payment
  • Duration
    2 Days
  • Start Date
    Enquire now for upcoming start dates.
  • Location
    NSW | QLD | SA | VIC | ACT

overviewCourse Overview

Gain valuable insight into building sales, retaining business and increasing referrals, and explore how to identify, differentiate and customize client solutions. This Building Client Relationship course includes comprehensive course notes, morning tea, lunch and afternoon tea and internet access.

The benefits of studying in a classroom setting include being able to share first-hand experiences, ideas and questions with peers and our expert facilitators. You’ll study alongside like-minded people and strengthen your network.

Australian Institute of Management Education and Training facilitators are experienced practitioners with a robust mix of academic and practical expertise. We believe the education of the future managers of Australia to be a highly important task. Who is better placed to teach the art and science of management than those with current, daily real-world experience?

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What you'll learnWhat You'll Learn

In this Building Client Relationship course, the subjects you may study include:


  • Customers and/or clients
  • The difference between relationship marketing and selling
  • Client relationship depth and complexity
  • The lifetime value of a client and profitability
  • Client satisfaction
  • The IDIC model of client relationship management
  • Client information
  • Networking
  • Status of the relationship
  • Client value
  • Client needs


  • The importance of communication
  • Building relationships
  • The relationship pyramid
  • Barriers to communication
  • Key client relationship skills
  • Preparation for the first meeting
  • Irritants for clients
  • Communication when clients complain
  • Customisation
  • Designing client surveys
  • Defining areas of priority attention
  • Developing a client loyalty plan

Why study withWhy Study With Australian Institute of Management Education and Training

AIM provides students with practical qualifications that certify their skills and advances their careers. Each qualification is delivered through a blend of practical exercises and evaluative tools, and with no exams to study for; students can focus on completing assessments that have real world application. With the choice to study online or on campus, studying with AIM means you can maintain your work-life balance while building your future career.

Australian Institute of Management Education and Training Pty Limited (ABN 40 009 668 553); RTO code 0049 (AIMET); level 21, 580 George St, Sydney, NSW, 2000, an approved FEE-HELP and VET FEE-HELP provider. AIMET is a registered Higher Education Provider listed on the national register, Provider ID: PRV12071. AIMET uses the brand name AIM with permission from the Australian Institute of Management (ABN 56 004 525 017).

AIM (RTO 0049) prides itself on delivering holistic, comprehensive qualifications, that helps you fast-track your career whilst gaining official certification of your skills. Whether you prefer online learning or face-to-face classes, AIM offers both options.

The online virtual campus, MyAIM allows students to work through the online modules at their own pace, connect with other students and receive online learning support from AIM’s Student Support and Coaching Services teams.

Where will it lead meWhere Will It Lead Me?

Upon successful completion of this Building Client Relationship course from Australian Institute of Management Education and Training you'll be able to:

  • Use interpersonal skills with clients to establish rapport
  • Investigate and act upon opportunities to offer positive feedback to clients and use open questions to promote two-way communication.
  • Develop client loyalty objectives focusing on the development of long-term business partnerships and develop strategies for improving relationships with clients.
  • Participate in business associations and professional development activities to establish a network of support for the business while enhancing personal knowledge of the market.

How much will it costHow Much Will It Cost?

We require full payment to be made upfront prior to attending the training. Payment options we offer include:

  • Credit Card (Visa/MasterCard/Amex)
  • Direct Deposit (EFT)
  • Purchase Order - If you need to raise an internal purchase order please advise. Your space on the course is not secured until you have provided us with an official Purchase Order with all relevant details completed.
  • Zip Money - If you would like to spread the cost of your training out our finance partner Zip Money can offer you a line of credit with 6 months interest-free and flexible weekly, fortnightly or monthly payment options.

Pre-requisitesWhat You'll Need To Get In

If you’re responsible for delivering on client needs and developing client relationships, this Building Client Relationship course will enable you to build those relationships effectively for the benefit of your business.

Campus locationsCampus Location

Campus locations

This course can be delivered on campus to provide you with practical training in a face-to-face learning environment. It is available to study at the following locations:

New South Wales




South Australia




Australia Capital Territory

Enquire Now